A new, streamlined visual identity was crafted for the digital travel agency—one that communicates trustworthiness through clarity, and charm through considered visual warmth. Approachability is woven into every element, from typography to layout, creating a brand experience that feels both intuitive and inviting.
Building on existing brand equity, legacy elements were reinterpreted with renewed vitality and a cohesive, nostalgic tone. Subtle references to an analogue past—through texture, color, and photography—infuse the identity with emotional resonance, evoking the warmth of memory while anchoring the brand firmly in the present.
Website Design
Brand Identity
Logo Design
Interaction Design
Trustworthy
Extraverted
Nostalgic
Kepler Condensed
League Spartan
Branding & Packaging
Fall 2023
